GoogleTalk - Gamification

GoogleTalk !! 

Gabe Zicherman - Gamification Revolution (Book) 

chatter

Wow why so much time motivating gamification. Most guys are sold on it. Anyways this isnt solid data. 

- Try googling "managing millenials" 

- Kids like Instgramming and messaging so much that they would rather not drive. (Research by an automobile company). WTF !! Really !! - These tools have kids on frequent Dopamine hits !! 

- You cant stop the millenials from this path of gaming that they are on. You HAVE TO JOIN THEM !! ( :( really - I always thought the rule was the latest trends are the most recently outdates ones. Maybe the  next generation will move the needle maybe a bit towards the genX) 

I don't think you need to say - Millenials are gamers and so engage them with a Gamification strategy. I actually believe anyone is better engaged with gamification. 

I am getting bored after 25 mins. Too many examples. Ok ok I understood it works. I am more interested in how to implement this (on myself or in a small group setting) 

concepts: 

- Dopamine Hit - Challenge - Achievement - Dopamine - Pleasure  - Games let us loop through this cycle again and again. 

- Fluid Intelligence - Figure our way out. V/s Regurgitating learnt information

- Techno-physio Evolution - Both Genotype and PhenoType evolutions affected by tehcnology. Example: Lifespan increases. 

- Society valuing interaction with machines more than interactions with other humans. Autistic individuals have a strength here. 

- "One ring to rule them all"

questions 

1. How to keep people engaged using gamification techniques. 

  NYT wrote about - in 2 years relationships change from romantic to companionship - Habituation. Habituation enemy of long term engagement. One technique is make rewards unpredictable.

2. Any problems where you wouldnt use gamification ?  Whats the mechanics of gamification ? 

 - No clean specification of mechanics. Use gamification to do gamification. Visit gamification.co 

 - Everything is defined-by/based-on engagement. So gamify everything !! 

3. Make simulations only as interesting as the real world.

4. What are some stumbling blocks in Enterprise gamification ? 

- Most places roll out things by fiat. - thats a big NO

5. Can gamification be used to reduce engagement in cases like addictions ? 

yes. Alcohol Anon. Gamification drives mastery (of control)